Tell me about a recent sales and marketing strategy you implemented which failed to reach its objectives. What did you learn from it?

Give me an example of when you had to present complex information in a simplified manner.

What steps do you normally take to publicize your organizations?

Tell me about the last time you had to use your negotiating skills to bring about increased sales from a major client.

Tell me how you handle confrontation? Please give me a recent example?

What approach do you normally take to difficult customer service problems? Please give me a recent example? What were the issues involved? How did you solve them?

How do you handle negative feedback from angry customers? How do you normally respond to them?

Tell me about the most difficult client you have had? Why was he/she so difficult? How did you handle them?

Have you ever felt during course of your work that the existing systems and solutions are not sufficient to meet needs of customers properly and need to be changed? If so, tell me more.

Tell me about the methods you use to keep informed of your account team's activities and progress towards their set objectives.

How do you keep up to date with recent developments in your field?

Tell me about a recent sales and marketing strategy you implemented which failed to reach its objectives. What did you learn from it?

Give me an example of an occasion when you successfully used your sales skills in an emotional situation where a major client was threatening to close their account.

How have you fostered an atmosphere and ethos of aggressive but ethical selling behavior in your area?

When you need to employ somebody with strong sales skills, what do you look out for?

Tell me about a successful lead and referrals generation system that you created (or improved) and implemented.

When your sales team has been in danger of failing to reach their targets, what steps do you normally take?

How have you dealt with rejection in the past? Can you give me some examples?

What steps do you undertake when you have an idea to improve either a company service or product? Give me a recent example.

Tell me about a time when you had to make a sales presentation to major clients. Did you get your message across successfully?

Describe a project you undertook that required researching for possible foreign distributors for your products, how did you go about it?

What steps do you normally take to develop relationships with key Opinion Leaders (KOL). Can you give me a recent example?

Tell me about the most difficult distributor you have had to deal with? Why were they so difficult? How did you handle them?

Tell me about an opportunity you foresaw in the overseas market for attracting new accounts. What steps did you take? Were you successful?
Can you give me a recent example?

How many foreign languages do you speak? How did you learn them?

What steps have you taken to become proficient in the use of modern office software? Which software programs are you familiar with?

Tell me about a time when you anticipated a serious potential problem in a company's marketing strategy in attracting new accounts. How were you able to anticipate it?

What steps do you undertake when you have an idea to improve one of your organization's marketing strategies -maybe in relation to loyalty/incentive programs, brand management or online campaigns? Please give me a recent example.